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4

I

was talking with one of my colleagues the

other day, after we had both been away

from the office at different meetings. She

was telling me about a marketing seminar

she attended, and her key takeaway was

that she needed to get out more and speak

with ASM members about their business

challenges. The seminar leader emphasized

the concept of NIHITO—“nothing import-

ant happens in the office.” This may be an

oversimplification, but the idea has merit:

Talking with people one on one, attending trade shows and seminars, and visiting

other businesses is vital to understanding the bigger picture, nomatter what indus-

try you’re part of.

During the past few weeks, I had the opportunity to attend a few memo-

rable events. One was an industry dinner for the Association of Women in the

Metal Industries, featuring TimTimken, president and CEO of TimkenSteel Corp.

He emphasized the importance of talented people to the success of a company.

“People drive progress,” he said. Timken also noted that one of the major chal-

lenges for companies is to keep the talent pipeline flowing, and that attracting

and retaining talent should be a top priority for every business.

On a similar note, Dave Spencer of wTe Corp. gave a great talk at the Center

for Heat Treating Excellence (CHTE) spring meeting on the value of networking

with peers. He began his speech with a laundry list of everything he had been

asked to speak about by Diran Apelian, founder of the Metal Processing Insti-

tute at Worcester Polytechnic Institute. But he said he couldn’t even scratch the

surface of this request in a 30-minute talk. So he spoke about the importance

of collaboration instead. He mentioned the key reason why people join CHTE

and other such consortiums. “We get together and talk about things we’re not

allowed to talk about because we like each other. We also have fun together,”

said Spencer. It gets better. He emphasized the importance of staying positive

and collaborative. “Try as hard as you can to be nice. And don’t talk down about

other people—we’re all trying the best we can.”

TheBrightWorldof Metals trade showquartet inGermanywas the next stop

on my NIHITO journey. The event included the GIFA, Metec, ThermProcess, and

NewCast shows, featuring foundry, metallurgy, thermal processing, and casting

technologies. With over 78,000 visitors from 120 countries visiting 2214 booths,

there was a lot to see, including several ASM member companies showcasing

their latest heat treating equipment. Beyond the block-long, two-story booths

featuring conference rooms and catered meals, fully functioning machinery was

on display. One company, ABP Induction, had a 50-ton induction furnace set up,

capable of producing 35 tons of steel in 40 minutes. The furnace was shipped to

a construction facility in Saudi Arabia immediately after the show.

My favorite part about traveling is talking with other people and learning

about their unique perspectives and challenges. People are a lot more candid

in person than over email or LinkedIn groups. While social media certainly has

its place, there’s no substitute for face-to-face communication. Let the power of

NIHITO work for you whenever you have the chance!

frances.richards@asminternational.org

A D V A N C E D M A T E R I A L S & P R O C E S S E S | J U L Y / A U G U S T 2 0 1 5

ASM International

9639 Kinsman Road, Materials Park, OH 44073

Tel: 440.338.5151 • Fax: 440.338.4634

Frances Richards,

Editor-in-Chief

frances.richards@asminternational.org

Julie Lucko,

Editor

julie.lucko@asminternational.org

Jim Pallotta,

Creative Director

jim.pallotta@asminternational.org

Kate Fornadel,

Layout and Design

kate.fornadel@asminternational.org

Annie Beck,

Production Manager

annie.beck@asminternational.org

Press Release Editor

magazines@asminternational.org

EDITORIAL COMMITTEE

Yu-Ping Yang,

Chair,

EWI

Jaimie Tiley,

Vice Chair,

U.S. Air Force

Research Lab

Mario Epler,

Past Chair,

Carpenter

Technology Corp.

Craig Clauser,

Board Liaison

Kathryn Dannemann,

Board Liaison

Laura Addessio,

PCC Structurals Inc.

Arvind Agarwal,

Florida International

University

Gerald Bruck,

Siemens Westinghouse

Power Corp.

Steven Claves,

Alcoa Inc.

Adam Farrow,

Los Alamos National Lab

Nia Harrison,

Ford Motor Co.

Alan Luo,

The Ohio State University

Roger Narayan,

UNC-NCSU

Somuri Prasad,

Sandia National Lab

Fei Ren,

Temple University

Kumar Sridharan,

University of Wisconsin

ASMBOARDOF TRUSTEES

Sunniva R. Collins,

President

Jon D. Tirpak,

Vice President

Craig D. Clauser,

Treasurer

C. Ravi Ravindran,

Immediate Past President

Iver Anderson

Kathryn Dannemann

Mitchell Dorfman

James C. Foley

Jacqueline M. Earle

John R. Keough

Zi-Kui Liu

Tirumalai S. Sudarshan

David B. Williams

Terry F. Mosier,

Secretary and

InterimManaging Director

STUDENT BOARDMEMBERS

Aaron Birt, Joseph DeGenova, Sarah Straub

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acknowledgment of the authors and source is made.

YOUSAY NIHITO, I SAY NIHATO